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Price vs. Value

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Even in a recession, it’s not necessarily all about price.  It’s about value.  Our distributors have asked for a 12 pack and we have finally delivered.

Dogfish Head’s family of IPAs are the fastest growing IPA portfolio on the east coast.  And we've finally put them all under one roof.  It ain’t cheap.  But it is a great value. To buy four bottles each of 60, 90, 120 Minute IPAs separately would cost the beer enthusiast at least 20% more than what they are getting them for in this convenient 12-pack.  We are all about the beer – that why we have gone with the super  iconic plan cardboard and duct-tape packaging.  But there is special gift in every box – a free dogfish paddleball to play while you sip your IPA’s and wait out the recession- as a thank you from Dogfish for the hardcore beer folk who have stuck with us even now that times are tight.

Continual-hopping is no laughing matter people.  It’s the sickness and the cure

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Even in a recession, it’s not necessarily all about price.  It’s about value.  Our distributors have asked for a 12 pack and we have finally delivered.

Dogfish Head’s family of IPAs are the fastest growing IPA portfolio on the east coast.  And we've finally put them all under one roof.  It ain’t cheap.  But it is a great value. To buy four bottles each of 60, 90, 120 Minute IPAs separately would cost the beer enthusiast at least 20% more than what they are getting them for in this convenient 12-pack.  We are all about the beer – that why we have gone with the super  iconic plan cardboard and duct-tape packaging.  But there is special gift in every box – a free dogfish paddleball to play while you sip your IPA’s and wait out the recession- as a thank you from Dogfish for the hardcore beer folk who have stuck with us even now that times are tight.

Continual-hopping is no laughing matter people.  It’s the sickness and the cure

 

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LOL @ pithub's comments.  You're either a hophead or you're not!  :)

I just saw one in a store in Southern Delaware and it was $42.99. I am sure the distributor has to charge a little more to cover freight/transport/etc., but I think you may be on to something with your comments that the distributor may be increasing the price.

42,99 is very cheap. The cheapest I found was for 50$. Where exactly did you find it that cheap?

Best,

Lulik

20% savings would be great!

 

I bought one of these from my local store (Chicago, IL) for $56.99.  A savings of 8% off regular price.  Better than nothing, but leaving me to suspect either the distributor or retailor is looking at this as a way to snatch more cash from us hopheads.

So how are these going. Are you getting the best of the price Grants for College

that is a very good question according to what i feel help single mothers

Make sure you send them 12 packs to your distributors in the Green Bay, WI area!  4 bottles just isn't enough.

I know PA's tough with rules, but how about a mixed case for the Keystone staters?

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