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Hollywood and Beer Wars

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I arrived in LA for the premiere of the Beer Wars movie late last night. I had dinner with friends Joe and Beth. Joe was just in 'Pineapple Express' and 'Role Models' and has a great role on Reno 911. Beth is playing a porn star on our buddy Ken Marino's very funny show Party Down on the Starz channel Friday nights.  We were buds and roomates in NYC right after college. I'm psyched to see so many of my actor friends making a living doing what they love in a hard industry.  We sat next to Don Cheadle. He too ordered the garlic smothered crab. Wise man.  

Today I am doing an event for Southern Cali retailers with my pal Greg Koch from Stone Brewery. It's indicative of how mutually-supportive the craft brewing industry is that two "competing" breweries represented by two competing distributors can put on an event like this together.  After that we head to the premiere of Beer Wars and our interview with Ben Stein which will air live in theaters around the country right after the movie tonight. I'm looking forward to seeing this film as it will show how challenging and rewarding it is for small indie breweries to compete with the international conglomerates. Besides Dogfish it features breweries like Stone, New Belgium, and Boston Beer. Much like it is with my actor friends I'm psyched to see these breweries finding success doing what they love in such a tough industry. 

If I ever name drop this many actors in a blog again please hunt me down and bitchslap me.

Comments

Just don't get too big and sell out. Love your stuff. Would love the opportunity to work for you--any sales positions or customer service positions available? Nothing is better than a true believer to sell or represent the product.

Hi Sam,

This is Mick Polich -I'm the guy that painted the wood bar stool for you;thanks for the always great brew, AND your excellent business book - loved it! Great ideas,very user-friendly for small or big business. I just tried the Burton Baton oak aleb - wonderful. Is that a Jon Langford drawing on the label. I've been following his art and music for a few years now.

Thanks again for all the Dogfish brews and culture - fun, fun stuff!

Mick Polich

Sam ,

I went to see Beer Wars the other night and wanted to let you know I thought you represnted microbrewers in great light besides making me more proud then ever to be a Delawarian.  I am a beer salesman in DE but don't sell your products although I do you like them (my sister co. sells Dogfish). Although most of my sales are Evil Empire beers (they pay the bills)  I never overlook an opportunity for one of my craft beers. Good luck and keep up the good work.

 

P.S.  If the three tier system ever goes away I might be sending you my resume'

 

 

I attended the the Beer Wars Live event at UCLA and was absolutely blown away by the film and I think it showcased the story of the American craft brewer well. Dogfish and Stone really stuck out from the crowd. Five minutes before the film ended I realized the entire row behind me had gotten up. I was thinking to myself, who the hell would leave now? Then I realized, I think everyone speaking on the panel happened to be sitting right behind me! You guys kicked ass. Best of luck as your operation continues to expand.

On another note, here in los angeles, there are tons of places that should be carrying Dogfish Head but I have a hard time finding it.

 

corey

I went to see the movie last night with my husband (beer buyer for Party Town in Florence, KY) and really enjoyed the portrayal of the small breweries.  We have always enjoyed your wonderful brews and it was refreshing to see the personal struggles and acheivements you have made along with the other craft breweries.

I have hope that someday America will see the conglomerates for what they really are, a business monopoly not brewers.

Keep up with what you are doing because every day people are deciding that they want beer with taste.

Looking forward to this tonight.  It's tape delayed out west so maybe there will be some live info here before we head into the theater.  Let us know how the Stein interview turns out.

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