We’re happy to share that beer is on the way to our first few wholesalers in the state of Wisconsin! Yesterday, Sam waved goodbye to the first truck to head to the state in more than two years. The truck was stocked with 90 Minute IPA, Indian Brown Ale, Midas Touch, Palo Santo Marron, Burton Baton, Tweason’ale, 75 Minute IPA, Namaste, Hellhound On My Ale, Sah’Tea, Theobroma and Kvasir.
The first wholesalers to be appointed in Wisconsin are Frank Beer in Madison, La Crosse Beverage of La Crosse, Kay Distributing in De Pere/Green Bay and Lee Beverage in Oshkosh and Eau Claire. Additional Wisconsin wholesalers are expected to be finalized in the coming weeks.
In addition to shipping the beer, some of our folks will be shipping out next week for launch events. We’ll be pouring our off-centered ales and sharing our beer-infused brats at events in Lacrosse, De Pere, Madison, Oshkosh and hopefully at least one more happening spot. For details on all our Wisconsin launch events as they are added, keep an eye on the Events page of our website.
Additionally, we will return Dogfish Head beer to the state of Rhode Island with C&C Distributors. Beer will be shipping up to the Ocean State next week and Dogfish Head founder Sam Calagione will be hosting a launch event on Wednesday, December 18th at Doherty’s Ale House in Warwick. Proceeds from the event will support the Beer Education Program at Johnson & Wales University. Here’s all the nitty gritty.
Finally, we continue to move forward with assigning wholesalers and negotiating state/local regulations in both Indiana and Tennessee. Our fingers are crossed that we’ll have news to share on Indiana right around the very end of the year and Tennessee soon after that! Until then - cheers!