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Unsung Cast and Characters of the Simul-Cask! Props to all of you!

 
Fri, 03/27/2009 - 10:16am

I want to take a moment to thank some of the unsung heroes of the simul-cask. Without the hard work and dedication of our Regional Managers, our distributors and our supportive and creative accounts we wouldn't have been able to pull off these types of successes. I often look at our sales department and realize that it's the smallest department in the entire company, yet at times has most of the heavy responsibility. We are probably one of the smallest brands in our distributor's portfolio yet they take the time, energy and patience to hand sell and hand tell our story to their accounts. Our accounts get sales offers from all other distributors and brands yet they have the faith and belief in us as a brand, brewery, innovator and creator along with belief in our distributor. Being able to pull off a taping of a firkin in 20 accounts at the exact same time within 3 of the biggest beverage markets of the world is a true testament to the people that believe in Dogfish Head. A big thank you to each and every one of you!

CheersAdam

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