So, we thought long and hard, drank a couple more beers, thought harder, put pencil to paper, pulled out our calculators, read the economist, mulled the WSJ, took a poll and then said. "Yep that's way off-centered"
We decided that it's time for a Dogfish 12 pack. The market is ready for some serious value.
In trying times were trying hard to continue to bring the world the best beer for the best dollar spent!
We're shipping the first round of 12 packs to the following distributors in the following states. The next time we brew 120 minute we will make another round of 12 packs:
Hop & Wine (VA), CR Goodman (CO), BEK Specialty (TX), United (DE), FP Winner (MD), Hunterdon (NJ), Beer House (KY), Glunz (IL), Franklin (CT), Drinx Unlimited (CT), Oak (NY).
We don't have any fancy packaging, nor any fancy whistles and bells. Just a simple box, duct taped together with an incredible mixture of IPA's and values.
There's one last twist when you open the box we've dropped in something to while away the time while the economy makes a u-turn.
Not all the 12 packs will be hitting the market at the same time due to legal approval, drop us a line for updates and time lines to market. NJ and MD have shipped last week!!!!!!!!
Cheers
Adam
(head of the sales team) blogs about beer releases and all things sales.
did hop & wine acquire all distribution for VA?
did hop & wine acquire all distribution for VA?
What I know so far on our Value 12 Packs:
CT ships this week and the week of the 30th.
Maryland ships next week.
DE ships next week.
Just got approval for IL this week.
Phewwwwwwwwwww..........
Stay tuned as we get further with the legal smegal stuff!
Cheers
Adam
The obvious question for Delaware people is "When can we get it in the 'home state'?"
I am very sure that just about any new thing Adam gins up (pun intended) will be cool, unless he goes down the "can" path, but I don't think we have to worry much about that happening!
Great idea! I'm interested to know when you will be shipping to Illinois.
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